UNICEF works in some of the worldโs toughest places, to reach the worldโs most disadvantaged children. To save their lives. To defend their rights. To help them fulfill their potential.ย
Across 190 countries and territories, we work for every child, everywhere, every day, to build a better world for everyone.ย
UNICEFโs fundamental mission is to promote the rights of every child, everywhere, in everything the organization does -ย in programmes, advocacy and operations. The equity strategy, emphasizing the most disadvantaged and excludedย children and families, translates this commitment to childrenโs rights into action. For UNICEF, equity means that allย children have an opportunity to survive, develop and reach their full potential, without discrimination, bias or favoritism.ย To the degree that any child has an unequal chance in life โ in its social, political, economic, civic and cultural dimensionsย โ her or his rights are violated. There is growing evidence that investing in the health, nutrition, education andย protection of a societyโs most disadvantaged citizens โ addressing inequity โ not only will give all children theย opportunity to fulfill their potential but also will lead to sustained growth and stability of countries. This is why the focus
on equity is so vital. It accelerates progress towards realizing the human rights of all children, which is the universalย mandate of UNICEF, as outlined by the Convention on the Rights of the Child, while also supporting the equitableย development of nations.
And we never give up.ย
For every child, champion,
The digital space is the space in which UNICEF reaches people with critical messages, in which people engage and interactย with UNICEF, in which most public advocacy initiatives happen. With the growing internet penetration in Tajikistan, theย role of digital platforms, especially social media is becoming critical in UNICEFโs engagement with its key stakeholders,ย including children and youth.
How can you make a difference?ย National consultant on Digital Communications and Multimedia Productio will support UNICEF Communications, Advocacy and Partnerships team to help implement the work plan and digital communications strategy of the TCO (June- December 2024). ย The specific objectives of this consultancy: โข Support in the implementation of the TCO Digital Communication Strategy. โข Provide technical support in website and social media management for UNICEF Tajikistan- owned platforms. โข Oversee the multimedia production of UNICEF TCO, including localization of global content. ย Work Assignment/Tasks/Milestone/Deliverables/Outputs: Anticipated Timeline/Payment schedule:
Deliverable 1: Attend weekly Communcation section Monday planning meetings; Weekly meetings in person in the UNICEF office are attended; Monday each week for theย duration of the assignment
Deliverable 2: Support to implementation of the CAP working plan and digital communications strategy of the TCO:
-Water Conference youth side event/World Youth Skills Day
-Breastfeeding months
-World Children's Day
-Social media management
Coverage of the event in live format for Facebook, Instagram, X and Linkedin channels of UNICEF Tajikistan (at least 3 posts/content pieces on each platform, total 12):
1. June 2024 (2 days)
2. July 2024 (8 days)
3. August 2024 (5 days)
4. November 2024 (10 days), 50% to be paid at end of Aug. 2024
โข 1 set of social media cards with the key messages (min 5 cards).
โข 2 edutainment videos co-created with youth for IG in Reels format.
โข 1 live stream with an influencer/celebrity.
โข 1 set of social media cards with the key messages (min 5 cards).
โข 2 edutainment videos co-created with youth for IG in Reels format.
โข 1 live stream with an influencer/celebrity.
Website maintenance:
โข 1 set of social media cards.
โข 5 edutainment videos cocreated with youth in Reels format.
โข 1 video-message with National Ambassador of UNICEF.
Regular monitoring and publishing services for Instagram, Facebook, Linkedin, X, Youtube and TikTok channels of UNICEF in Tajikistan (at least one post a week on each), June- December 2024 (10 w/ds):
โข At least 6 articles
โข and at least 3 press-releases published on UNICEF in Tajikistan website in 3 languages.ย ย ย ย ย ย ย ย ย ย ย ย ย ย ย ย ย ย ย ย ย ย ย ย ย ย ย ย ย ย ย ย ย ย ย
Deliverable 3: USAID pre-primary activityโs visibility and content production
โข 24 posts (1 post per week) accompanied with high quality photos/data cards etc.
โข 3 videos from the field in Reels the field in Reels format; the field in Reelsย format; June-Dec.2024 (15 d/wd), 30% to be paid in Dec.2024
Deliverable 4: Organization of the Digital Camp on Mental Health
โข One-day event with agenda and programme organized for at least 14 young people.
โข At least 15 videos are co-created on the topic and published on TikTok, October 2024 (10 days) 20% to be paid in Oct.2024
Travel involved: 3 trips toย Sughd, Rasht andย Khatlon
To qualify as an advocate for every child you will haveโฆย
BA in Journalism, Management, Social Sciences and/or relevant fieldsย and/or specialized certificate/education in Communications, Digital Communications etc. At least 3 to 5 years of progressiveย experience in social mediaย management At least 3 to 5 years of progressiveย experience in multimedia contentย production, specifically youth-oriented. Excellent knowledge of Tajik, Russianย and English languages Previous working experience with UNย is an advantage.Interested candidatesย will be requested to submit:ย
1. Profiles (CV) and Cover Letter 2.ย Filled financial proposal (Annex 3)ย Annex 3 Financial proposal.docx 3. Sample of past work relevant to the technical assignment (links, products, etc) should be consultantโsย own products. ยApplicationsย must be received in the system by 16 Mayย 2024ย on the UNICEF website.
For every Child, you demonstrateโฆย
UNICEF's values of Care, Respect, Integrity, Trust, Accountability, and Sustainability (CRITAS).ย
To view our competency framework, please visit ย here.ย
UNICEF is here to serve the worldโs most disadvantaged children and our global workforce must reflect the diversity of those children. The UNICEF family is committed to include everyone, irrespective of their race/ethnicity, age, disability, gender identity, sexual orientation, religion, nationality, socio-economic background, or any other personal characteristic.
UNICEF offers reasonable accommodation for consultants/individual contractors with disabilities. This may include, for example, accessible software, travel assistance for missions or personal attendants. We encourage you to disclose your disability during your application in case you need a reasonable accommodation during the selection process and afterwards in your assignment.ย
UNICEF has a zero-tolerance policy on conduct that is incompatible with the aims and objectives of the United Nations and UNICEF, including sexual exploitation and abuse, sexual harassment, abuse of authority and discrimination. UNICEF also adheres to strict child safeguarding principles. All selected candidates will be expected to adhere to these standards and principles and will therefore undergo rigorous reference and background checks. Background checks will include the verification of academic credential(s) and employment history. Selected candidates may be required to provide additional information to conduct a background check.ย
Remarks:ย ย
Only shortlisted candidates will be contacted and advance to the next stage of the selection process.ย
Individuals engaged under a consultancy or individual contract will not be considered โstaff membersโ under the Staff Regulations and Rules of the United Nations and UNICEFโs policies and procedures, and will not be entitled to benefits provided therein (such as leave entitlements and medical insurance coverage). Their conditions of service will be governed by their contract and the General Conditions of Contracts for the Services of Consultants and Individual Contractors. Consultants and individual contractors are responsible for determining their tax liabilities and for the payment of any taxes and/or duties, in accordance with local or other applicable laws.ย
The selected candidate is solely responsible to ensure that the visa (applicable) and health insurance required to perform the duties of the contract are valid for the entire period of the contract. Selected candidates are subject to confirmation of fully-vaccinated status against SARS-CoV-2 (Covid-19) with a World Health Organization (WHO)-endorsed vaccine, which must be met prior to taking up the assignment. It does not apply to consultants who will work remotely and are not expected to work on or visit UNICEF premises, programme delivery locations or directly interact with communities UNICEF works with, nor to travel to perform functions for UNICEF for the duration of their consultancy contracts.ย