UNICEF works in some of the world’s toughest places, to reach the world’s most disadvantaged children. To save their lives. To defend their rights. To help them fulfill their potential.
Across 190 countries and territories, we work for every child, everywhere, every day, to build a better world for everyone.
And we never give up.
For every child, results
The Division of Communication (DOC) aims to win support for the cause of children from decision-makers and the wider public, and is working to become an even stronger advocacy, campaigning and communications force for children. The Digital Strategy Section (DSS) in DOC comprises Web Editorial, Social Media News and Campaigns, and Digital Governance and Platforms teams working together to create compelling public-facing content and to provide digital services within the organization. Through multiple platforms and in multiple languages, DSS works to shape and amplify UNICEF's powerful and compelling global digital voice and reach, in order to drive advocacy and engagement around the issues that matter most for the world's children and young people.
How can you make a difference?
In order to further a multilingual mandate, DSS requires editors and producers to maintain the language variant of all channels across social and web platforms. DSS seeks to hire a Digital Content Producer (Arabic). The staff member is responsible for daily production of unicef.org/Arabic and management of Arabic social media (specifically Facebook, Twitter and their associated assets and related campaigns), production of special projects such as microsites, campaigns and coordination of the Arabic-language version of the global blogging platform. Included is strategic localization of content, management of page production, as well as publication, placement and uploading onto all channels, curation tools and video feeds. The producer must also lead on and manage the ongoing strategic placement and process of paid advertisement on all channels as needed. A core function is to support localization, as part of UNICEF’s multi-year digital transformation, and as of 2020, ongoing migration efforts for the new digital ecosystem. Additionally, the producer should be available for timely support for multimedia trips in Arabic-speaking countries. The staff member is charged with being the focal point for the Arabic language variant of this transformation project, and strategic support for its success.
Within the delegated authority and the given organizational set-up, the incumbent may be accountable for all or assigned areas of the following major duties and end results:
• Provide guidance, production and finalization across social media platforms on necessary basis, from daily to weekly to monthly planning: Facebook posts, Twitter campaigns, and related posts and stories.
• Work with marketing team to strategize and deliver on content and placement of advertisements and marketing videos across social and web channels
• Generate content for UNICEF Arabic social media platforms, in collaboration with other social media coordinators and community managers
• Make ongoing production updates to unicef.org/Arabic, including page production, formatting text, placing video, optimizing images for the Web, rendering artwork containing text in Arabic
• Further translation, subtitle and synopsis editing and placement of videos for distribution via UNICEF.org, YouTube, news media and other outlets and platforms
• Post press releases in Arabic
• Respond to inquiries made through unicef.org/Arabic
• Work primarily in Drupal (and occasional RedDot) CMS, and any other CMS that may be rolled out, light HTML, and use other programs as required, including Adobe Photoshop
• Work with editorial, development and design teams to build social media posts and Web pages according to UNICEF and DSS specifications
• Contribute to the normative work of the team, including reporting
• Coordinate with Regional and Country Offices and National Committees, serving as a focal point for all Spanish content for social media, global website and blog
• Collaborate with colleagues across DSS, providing support as necessary, e.g. voiceovers, video scripts, graphics, marketing, social media
• Work with translators to ensure quality and uniform content delivery
• Carry out production and coordination for special projects
• Be on rotational call weekends and holidays, as part of section coverage plan
• May be required to travel
• Perform other tasks, as required
To qualify as an advocate for every child you will have…
A university degree in Communication, Journalism, Public Relations, Marketing or a related field is required.
Two years of practical professional work experience in communication, print and broadcast media, or interactive digital media.
International and national work experience.
Background/familiarity with emergency situations.
Fluency in English and Arabic is required.
Specific Technical Knowledge Required:
Fluent in Arabic, good management of English and excellent translation skills
Good communication skills
Experience in a media or new media environment
Content management and content strategy experience
Social media experience
Marketing experience in non-profit platforms
Ability to coordinate Web content professionally
Proficient in HTML and image optimization (Adobe Photoshop)
Detail-oriented, creative, able to work efficiently under tight deadlines
CMS knowledge, especially Drupal and RedDot, is highly desirable
Experience with Wordpress is desirable
Experience with Drupal is desirable
Knowledge of technical implementation of Arabic language variant in digital ecosystem is desirable
Web and graphic design experience are a plus
For every Child, you demonstrate…
UNICEF’s core values of Commitment, Diversity and Integrity and core competencies in Communication, Working with People and Drive for Results.
Core competenciesCommunication [II] Working with People [II]
Drive for Results [II]
Functional CompetenciesLeading and Supervising [II] Formulating Strategies and Concepts [II] Relating and Networking [I] Persuading and Influencing [II] Applying Technical Expertise [II]
Entrepreneurial Thinking [I]
View our competency framework at
UNICEF is committed to diversity and inclusion within its workforce, and encourages all candidates, irrespective of gender, nationality, religious and ethnic backgrounds, including persons living with disabilities, to apply to become a part of the organization.
UNICEF has a zero-tolerance policy on conduct that is incompatible with the aims and objectives of the United Nations and UNICEF, including sexual exploitation and abuse, sexual harassment, abuse of authority and discrimination. UNICEF also adheres to strict child safeguarding principles. All selected candidates will, therefore, undergo rigorous reference and background checks, and will be expected to adhere to these standards and principles.
Mobility is a condition of international professional employment with UNICEF and an underlying premise of the international civil service.
Only shortlisted candidates will be contacted and advance to the next stage of the selection process.