Mission and objectivesWho we are UNDP is the UN's global development network, advocating for change and connecting countries to knowledge, experience and resources to help empower people and build resilient nations. UNDP has been working in Liberia since 1977 in peace and in crisis times. UNDP is committed to helping Liberia achieve the Sustainable Development Goals (SDGS) as well as the countryโs national development priorities as set out in its newest Pro-Poor Development Agenda. UNDP provides technical assistance within the framework of the UN Development Assistance Framework (UNDAF) which is fully aligned with Liberiaโs National development Agenda. What we do UNDP supports Liberia's national development agenda and works closely with national institutions and local communities to promote, advocate and contribute to good governance, peace and security. Our work focuses on engendering national initiatives and strategies that help facilitate long-term development transformation in the lives of the people of Liberia. We offer global perspectives, complementary support and ideas on strategic development projects and capacity building in continued efforts to promote and protect human rights and improve environmental management. The end result of this transformation would be a country that is characterized by peaceful and inclusive politics and diversified economy, stable institutions, enforces the laws fairly, land tenure problems have been resolved, natural resources are efficiently managed and health and education standards have reached those of other middle income countries.
ContextIn observance of World Environment Day, we are launching a digital advocacy campaign to raise awareness about the dangers of plastic waste, with a specific focus on Liberian communities. Plastic pollution poses a growing threat to public health, ecosystems, and urban cleanliness in Liberia, particularly in underserved areas where waste management systems are limited or ineffective. This campaign will contribute to increased public awareness, foster responsible plastic waste disposal habits, and strengthen the national conversation around sustainability and environmental stewardship.
Task DescriptionWe aim to mobilize 100 Online Volunteers to support our awareness campaign by creating and sharing content across social media platforms (Facebook, Instagram, Twitter, TikTok, etc.). The goal is to engage Liberians online, amplify the environmental message, and inspire behavioral change around plastic use and disposal by sharing of social media graphics on plastic waste pollution through social cards with awareness posts, messages or reels. Engaging with followers by replying to comments and encouraging community participation. Sharing personal stories or experiences with plastic waste in Liberia via social cards Target Audience: Liberians, particularly young people, community leaders, students, and environmental advocates. For this purpose selected Online Volunteers, under the supervision and guidance of the UNDP Environment Specialist will be provided with social cards already created and further more, develop outreach strategy and implementation, prepare and collect relevant material for outreach activities, support the creation of new material by advising on content and messaging and advise on implementation. Selected Online Volunteers will be provided with information and material relevant and necessary to perform the task. Online Volunteers will have the opportunity to network and develop and hone their skills in communications and related areas while contributing to positive change through raising awareness among the target community.
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