MANAGER, DIGITAL FUNDRAISING

  • Added Date: Monday, 17 March 2025
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JOB SUMMARY: Website Fundraising This position will partner with the Director, Digital Fundraising and Advertising in devising and executing fundraising strategies for CARE.org (USA) with the objective of raising $3M in support of our international programs. Collaborating closely with the Marketing department responsible for content creation on CARE.org, the incumbent will spearhead the creation of compelling creative assets for CARE.org's homepage, donation pages, encompassing Hero sections, Banners, Lightboxes, and Donation Buttons. They will assume a partnership role and be part of a collaborative, multi-agency team aimed at enhancing digital-generated revenue. This role will work closely with Assistant Manager, Production to ensure all donation pages for campaigns and appeals are met on time, as well as requests for source codes. Moreover, they will participate in working groups representing digital fundraising with the goal to optimize and strengthen donor-centric experiences with the focus of increasing lifetime value of donors. Digital Partnership Management for Gaming & Crypto CARE has established robust alliances within the gaming community and aims to further amplify these connections. This position will directly engage with CARE's gaming partners, fostering ongoing relationships and strategizing for future fundraising initiatives and expansion. Additionally, the role will explore new digital platforms to broaden fundraising efforts, manage public-facing digital platforms, and craft social media strategies that highlight the community's achievements while attracting new gamers to participate in fundraising endeavors. Moreover, CARE embraces cryptocurrency among its diverse support mechanisms. This role will oversee CARE's capacity to accept various cryptocurrencies, collaborating closely with partners to ensure a seamless donor experience on CARE.org. Tracking of fundraising reporting, expenses and other tasks In collaboration with senior management, this individual will report key performance indicators (KPIs), adeptly curate and analyze revenue reports, encompassing both immediate and long-term value. These insights will be used in making strategic decisions, optimizing and elevating the program's effectiveness. This position will project manage and track digital fundraising expenses, assist with RFP and internal contracting processes and assist with setting agendas and track action steps from meetings.

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